Cross-Channel Marketing Visibility
Google Ads spend, Meta campaign performance, GA4 traffic and conversions, Klaviyo email attribution — unified in one view. Stop switching between five platforms to understand what's working.
Google Ads
Campaign-level spend, ROAS, conversions, and CPC. Performance tracked daily with trend analysis against prior periods.
Meta Ads
Facebook and Instagram ad performance. Spend, reach, conversions, and attributed revenue — pulled directly from the Meta API.
GA4 Analytics
Sessions, conversion rates, channel performance, and user behavior. Traffic data contextualized alongside revenue and marketing spend.
Klaviyo Email
Campaign and flow performance. Open rates, click rates, attributed revenue, and subscriber health. Email as a revenue channel, measured properly.
Connected TV & Emerging Channels
MNTN connected TV advertising performance alongside traditional digital channels. As marketing expands beyond search and social, Platox tracks performance across the full spectrum.
Decision Engine Integration
Marketing data currently feeds the dashboard layer. Signal integration with the Decision Engine — where marketing anomalies trigger insights and actions — is actively in development.